Introducing Stuut 2.0. Revenue becomes cash, automatically.

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The Problem That Led to Stuut (And Why AR is Ready for Revolution)

Tarek Alaruri
CEO
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Before starting Stuut, our founders experienced the accounts receivable challenge firsthand across industries and company sizes. No matter the context, the story was the same: finance teams stuck managing repetitive, manual tasks that software should handle, which meant less profit, less strategic thinking, and more mistakes.

After speaking with hundreds of businesses, it was clear this wasn’t an isolated issue but a persistent pattern. Stuut was founded to solve that problem once and for all—transforming receivables from manual work into automated cash generation.

What Makes This Possible Now

Companies have spent billions on AR software. The issue wasn't investment but technological limitations. The technology to truly automate accounts receivable work didn't exist when we started building Stuut 16 months ago. Traditional software, despite marketing claims, simply couldn't:

  • Handle exceptions and complexity in real customer interactions
  • Learn and adapt from each customer interaction
  • Work seamlessly across disconnected business systems
  • Execute complete tasks from start to finish without human oversight
  • Get you results (think faster speeds and more money collected) in days 

Recent advances in AI have changed everything. We can now build systems that understand context, learn from experience, and handle the nuanced complexity of real business relationships.

What makes Stuut different isn’t just technology but the way we approach the work. These three principles define how we solve accounts receivable in a way no one else does.

1. Actually Do the Work (Don't Just Assist)

  • Old way: Software gives you better dashboards and more buttons to click through workflows.
  • Stuut way: AI autonomously manages customer outreach, payment matching, and portal management—executing complete workflows start-to-finish. The platform spans the order-to-cash cycle with five core modules: collections, cash application, payments, disputes, and deductions, with more capabilities coming soon.

2. Know Each Customer Across Everything

  • Old way: Each interaction happens in isolation. 
  • Stuut way: Context travels across collections, payments, disputes. Our agent remembers every interaction and applies knowledge to future decisions.

3. Deploy in Days, Not Months

  • Old way: 6-18 month implementations with extensive IT resources. 
  • Stuut way: Integrate with existing systems (SAP, Oracle, NetSuite) without disruption. Live in days.

Meet the Team

Stuut was founded by Tarek Alaruri, Miraj Mohsin, and Ben Winter who bring deep expertise in AI, financial operations, and enterprise software. Tarek has scaled late-stage SaaS companies and built top-performing sales organizations. Miraj has designed and launched industry-leading digital products for global brands. Ben has led go-to-market and product operations for high-growth tech businesses. Separately they experienced AR problems and together set out to solve one of business’s most persistent problems: making AR truly autonomous.

Our Mission

Transform accounts receivable from manual work into automated cash generation and ultimately build the financial AI foundation for all B2B operations.

Want to see how our three principles come to life? Book a demo

Tarek Alaruri

CEO

Tarek grew up in Michigan and wrestled at Indiana University while working blue-collar jobs. At Total Quality Logistics, he discovered most past-due invoices stemmed from clerical errors requiring endless manual work—the exact problem Stuut now solves autonomously. After co-founding Fairmarkit, he started Stuut, which delivers 40% revenue improvements in days, not months.

Frequently asked questions  about DSO

Is a higher or lower DSO better?
Lower is better because it means cash reaches your account faster. A DSO of 35 days is better than 55 days if your payment terms are the same.
Does DSO include current AR?
Yes. DSO reflects the total dollar amount you're owed from outstanding invoices, including invoices that aren't yet due.
How does bad debt affect DSO?
Writing off bad debt reduces your AR balance, which artificially lowers DSO even though no cash was collected. Ensure your AR figure is net of bad debt reserves for accurate measurement.
Should I calculate DSO monthly or annually?
Both. Annual DSO tracks long-term trends, while monthly DSO helps you spot process problems quickly and take corrective action before they compound.
What's the difference between DSO and CEI?
DSO measures collection speed in days. CEI measures collection quality as a percentage. A company can have low DSO but poor CEI if they're writing off accounts aggressively.
Can I reduce DSO without upsetting customers?
Yes. Proactive communication before due dates, helpful reminders, and fast dispute resolution improve customer experience while accelerating payment.

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